Management, Books and Learning

Schools: From Service to Profit centers Recently I received many inquiries for consulting on "How to get new students for my school" Based on the meetings I had sharing some of the observations and concerns connected to Schools Before these meetings for me schools were a holly place where service of ensuring great citizens for nation is ensured but these recent day meetings shocked me.  Why? The language of school trustees/owners is changed to language of entrepreneurs rather than serving the nation They are speaking language of more enrollments/Admissions and profits rather then education quality They are developing their marketing plans and calculating ROI's  Admission time has became season for them They have set budget of marketing and branding for achieving desired goals From my 8 meetings only 1 schools shared how they are ensuring up-gradation of teaching skills of their teachers or working on providing education friendly environment